FAQs

General FAQs

Premiere Anaheim is located at the Anaheim Convention Center - North Hall. 800 W. Katella Avenue, Anaheim, CA 92802.

Sunday, February 7, 2027
Exhibit Floor Open 9a - 5p
Education 9a - 5p

Monday, February 8, 2027
Exhibit Floor Open 9a - 4p
Education 9a - 4p

Premiere has partnered with onPeak to provide you with hotel options for your trip to Anaheim at a reduced rate. Please visit our dedicated hotel page for more information.

Premiere provides exclusive discounts with select airlines, including Delta, Southwest and United Airlines. We also offer car rental discounts. For further details, please visit our dedicated travel page.

All attendees, models, and exhibit staff must be at least 16 years of age or older to attend the show. If between the ages of 16 and 18, a waiver must be completed before entering the show.

The closest parking is Car Park 1 via Katella Ave. Additional parking is available at the Convention Center and surrounding areas.

For a standard-size vehicle, parking at the Convention Center begins at $25 per day. Overnight parking is prohibited.

Click here for the map of the available parking lot locations.

Check the Visit Anaheim Convention Center website for up-to-date information and rates.

There is no transport between hotels.

The convention center offers complimentary Wi-Fi in common areas only. If you are an exhibitor and require Wi-Fi in the exhibit halls, it is available for purchase through Smart City.

Pets are not allowed; however, services animals are permitted.

Yes, you can leave the show floor and re-enter the show floor with your printed show badge. Please make sure you have a picture ID as you may be asked to show it along with your show badge.

You should always have your ID with your printed Show badge.

Badges will only be printed ONCE and must be used for all show days. If you misplace your badge, you will be required to pay a reprint fee.

All badges are non-transferable and must be always used by the registered individual. If a badge is used by someone other than the registered individual, it will be revoked, and in some cases, access to the event—or future events—could be affected.

Please contact our Customer Service Team who would be happy to assist you! You may call at (800) 335-7469 or email at customerservice@premiereshows.com. Please note that Customer Service is available M-F, 9:00 am – 5:00 pm EST.

Attendee FAQs

Premiere is open exclusively to members and students of the professional beauty industry. Verification of credentials is required for all attendees. Eligibility requirements can be found here.

2027 Registration is now open!

Click here to purchase your show pass.

Please click here to view Premiere Anaheim show pass pricing.

PRO TIP: The earlier you purchase show passes the more you save!

2027 exhibitor list is not yet available.

Click here to join our email list to be updated once the Show Preview is available.

The 2027 education lineup is not yet available.

Click here to join our email list to be updated once the Show Preview is available.

You can register online through February 8, 2027, the final day of Premiere Anaheim.

However, pricing increases as the event approaches.

Register by December 17, 2026, at 11:59 PM PT to secure the lowest Early Bird rate and save up to $40 on your show pass or $400 on a School Bundle.

Advance Rate pricing is available December 18 through February 1, with Show Week pricing beginning February 2.

PBA, AHP, and ASCP members are eligible for exclusive show pass discounts. To secure your special rate, view your member portals for your promo codes.

Yes, our registration team will be available on-site to assist.

Location:
Show Pass Assistance, Plaza Level

Hours:

Saturday, February 6:
8:00 AM - 5:00 PM

Sunday, February 7:
7:00 AM - 5:00 PM

Monday, February 8
7:00 AM - 4:00 PM

Most educational sessions are free with the purchase of a show pass, however there are also additional workshops that you can add on for an additional fee.

You can register for workshops while purchasing your show pass, or by accessing your registration dashboard:

Log In to Your Registration Dashboard: Access your dashboard through your confirmation email (from premiere@compusystems.com)
Select "Education Information" from the Left Menu

Once in the Education Information tab, click "Edit Information" to make updates.
Find Your Desired Workshop or Competition

Filter by day or use the keyword search to quickly find specific sessions.
Select Your Options and Save Changes

Check the workshops you'd like to add and be sure to hit the "save changes" button.
Complete Payment

Finalize your registration and payment.

You’ll receive a new confirmation email once payment is processed.

You can register to compete in competitions while purchasing your show pass, or by accessing your registration dashboard:

Log In to Your Registration Dashboard: Access your dashboard through your confirmation email (from premiere@compusystems.com)
Select "Education Information" from the Left Menu

Once in the Education Information tab, click "Edit Information" to make updates.
Find Your Desired Workshop or Competition

Filter by day or use the keyword search to quickly find specific sessions.
Select Your Options and Save Changes

Check the workshops you'd like to add and be sure to hit the "save changes" button.
Complete Payment

Finalize your registration and payment.

You’ll receive a new confirmation email once payment is processed.

Exhibitor FAQs

Sunday, February 7, 2027
Exhibit Floor Open 9a - 5p

Monday, February 8, 2027
Exhibit Floor Open 9a - 4p

Move-In Hours
Friday, February 5: 8am - 5pm
Saturday, February 6: 8am - 5pm

Move-Out Hours
Monday, February 8: 4:30pm - 10pm
Tuesday, February 9: 8am - 1pm
*POV load out starts at 5pm

You can fill out an exhibitor application here.

For additional information on exhibiting at Premiere Anaheim, please click here.

A 50% non-refundable deposit is required with the contract.

Premiere has provided promotional graphics for exhibitors to utilize. Assets and additional information can be found in our exhibitor marketing kit here.

Premiere offers marketing and sponsorship opportunities to help increase brand awareness and direct traffic to your booth on-site. View the Sponsorship Guide here.

Yes, the entire hall will be carpeted. You are responsible for any flooring damage.

Electricity will not be included with your booth rental, but you can order electricity through GES here.

You can purchase wifi for your booth via this form.

Yes, as an exhibitor you are required to carry general liability insurance. We recommend registering with ExhibitorInsurance.com – please click here to order or call 1(800) 528-7975. However, if you have your own insurance, you may be able to get a rider attached to your current insurance policy.

Yes, through EventCitadel, which allows you to scan attendee show passes and save registration data to your own leads database. Additional information on lead retrieval will be provided closer to the show – please reach out to your Customer Success Specialist for additional information.

Exhibitors may set up their exhibit display if the person(s) staging the set-up are full-time employees of the exhibiting company and the task can be completed in one-half (1/2) hour without the use of power tools. If exhibit preparation, installation, or dismantling requires more than one-half (1/2) hour, or the use of power tools, exhibitors must use union personnel supplied by the General Service Contractor.

To order labor please go here.

Only single trip hand-carry (no dollies/carts allowed) is permitted by the exhibitor into the Facility. Carts or dollies require union hire.

Please see full policy here.

A booth confirmation will be emailed to you 60 days prior to the show. If you do not receive confirmation, please contact your Sales Manager.

Your key contact will receive a “Registration Open” email from our trusted registration partner, EventCitadel, closer to the show to register their booth staff.

Hair and Barber Exhibitors are allotted three (3) model passes per 10x10 booth space. Each model must have their own individual printed badge (with a name that matches their ID), which grants access to the show floor exclusively for modeling purposes.

Access your registration exhibitor portal The exhibitor key contact will have an email from premiere@compusystems.com with a direct access link to their portal
Send each model a registration request—be sure you have your model's email address available.
Relay to your model that they will be receiving an email to complete their registration from premiere@compusystems.com, and ensure they complete this before they arrive onsite.
Once the model completes their registration, they will receive a confirmation and event access email. Please instruct your models to save this confirmation email and bring it with them to the show to print their badge on-site.
Be sure your model knows where to go and where to meet you—it is your responsibility to meet your model.

View all information regarding self-loading here.

All exhibitors are responsible for hiring their own models.

Closed-toe and closed-heel shoes are mandatory during move-in and move-out for all show floor access.

Educator FAQs

To provide attendees with the following:

Content that is forward-thinking, relevant, and actionable

Emerging trends, concepts, solutions, and best practices that may be immediately implemented

Knowledge to develop growth initiatives and become a catalyst for innovation

Beauty industry professionals and exhibitors are eligible to present an education session. However, the Premiere team will consider proven experts operating from outside the beauty industry on a case-by-case basis.

Visit our Become an Educator page for more information.

Becoming an educator at Premiere Anaheim is free of charge. Please be aware that an education application must be submitted to be considered for an education opportunity. Submission of an application does not guarantee an education opportunity.

Visit our Become an Educator page for more information.

You will need to provide the following information: